MARKETING

A joyful and lovely world is waiting for you

Welcome to the hottest Playground!

Game Marketing Manager
Responsibilities
  • Manage user acquisition, retention and funnel optimization.
  • Brainstorm and execute viral growth strategies and referral programs.
  • Develop goals and roadmap of growth projects.
  • Design brand strategy and messaging across channels to driver awareness, user acquisition, retention, and engagement.
  • Implement a data-driven process to ideate and prioritize pilot projects.
  • Work with Product Managers to drive product decisions.
  • Collaborate with engineers, product and design to execute projects from start to finish.
  • Run analytics to answer key strategic growth questions.
  • Identify additional data infrastructure requirements to support analytics.
Requirements
  • Strong analytical skills and a data-oriented approach to experimentation.
  • Experience/familiarity with affiliate marketing.
  • Passion for empowering people.
  • An analytical and metrics driven work style.
  • Great interpersonal and communication skills.
Nice to have
  • Experience acquiring users for network-based products.
  • Experience with incentive design.

Do you want to be
a part of Playground?